PRESS — fubu

Go Back To The 90's With PUMA X FUBU Collaboration

collab fubu nylon nylon magazine puma puma x fubu

It is common knowledge that the hip-hop/streeetwear style really took off in the 1990s, especially with the growth of rap music and boy bands. FUBU may not ring a bell for most people today but it was a 90’s heavyweight hip-hop apparel brand, dressing A-list celebrities such as N’SYNC, P. Diddy and LL Cool J. With such an important role in the history of streetwear, it is only fitting that PUMA has chosen to team up with FUBU to release a capsule collection that pays tribute to their iconic streetwear roots as part of the Suede’s 50th anniversary.


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